Fabio Aresu – Markenkern AG

Biography

As a partner and Senior Consultant at Markenkern, a marketing and communication agency, I have been leading the development and execution of innovative and effective digital marketing strategies for over 17 years. I have a strong background in brand management, online marketing, e-commerce, and integrated marketing, and I hold an Executive Master of Business Communication from Hochschule Luzern.
My mission is to create marketing efficiency by identifying, understanding, and demonstrating the complex interconnections between business, behavioral economics, and design. I have a passion for applying the latest insights and tools from these fields to help my clients achieve their goals and grow their brands. I have also been serving as a board member of Markenkern since 2007, contributing to the strategic direction and vision of the company.

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